New COVID-19 Social Media Campaign for Young People

The Bubble – a new social media creative and content-sharing COVID-19 campaign for young people will go live from October 20^th.

The first phase of the campaign will see TV, social and digital formats.

The idea of the Bubble is to create a visual reminder for the protection we share when we follow public health actions, and how easily it can be lost.

The bubble idea makes the invisible, visible.

Further information to follow shortly